(DOWNLOAD) "Google AdWords Insider" by Simon Leung # Book PDF Kindle ePub Free

eBook details

Title: Google AdWords Insider
Author : Simon Leung
Release Date : January 15, 2010
Genre: Marketing & Sales,Books,Business & Personal Finance,Industries & Professions,
Pages : * pages
Size : 3051 KB

Description

Google AdWords Insider, written by a true Insider, explains the mysteries behind advertising with the world’s number one search engine. Simon Leung is a retired AdWords Optimization Specialist from Google Headquarters who developed the strategies used today to train the Google Team internally, many of which are shared in this highly acclaimed book. Whether a beginner or expert to Internet Marketing and online advertising, you will learn to understand Google AdWords the way the system understands itself, grasping the key to minimizing your costs while maximizing your return on investment through fundamental keyword, ad text, account structure and landing page optimization.